As part of their on-going sponsorship ties with Mclaren Mercedes,
Vodafone hold a trackside event each year during the Melbourne
Grand Prix, guests includenumerous high profile sporting and
media celebrities. The brief for this project was to create an invitation
to be sent to over 300 guests which reflected the speed and elegance
of Formula One racing.
In this case we created a slip case and foam-lined tray which housed
the printed invitation and a pair of official Pit Crew ear plugs.
Special finishes included several special colours and varnishes
and custom made packaging.
Work completed whilst at Yello.

